Visa Consumer Credit - Electronic Interchange Rate (EIRF)

Each transaction in this interchange category costs the business 2.30% + $0.10

This category is for Visa consumer credit cards (non-rewards and non-business).

EIRF is a very common downgrade for E-Commerce merchants but it can also hit physical merchants as well. Some reasons why a transaction will downgrade to EIRF are:

For ecommerce merchants the above circumstances are most likely to happen when manually entering or modifying orders at using the virtual terminal. Physical merchants often experience EIRF on every keyed-in transaction because it is cumbersome to enter the customer's address on many terminals and POS systems.